COMPANY INFORMATION:

Lucini Italia
1441 Brickell Avenue, Suite 1410
Miami, FL 33131
305-858-7200
www.lucini.com

PRODUCT DESCRIPTION:


The Lucini Italia family of premium products will be on display with exciting additions aimed at creating differentiation, filling voids in the marketplace and meeting consumer demand for affordable superior products that don’t compromise on quality or taste.

CharmaVi™ Balsamico

Unique to the American marketplace, CharmaVi™ Balsamico is a superfruit-infused vinegar that is produced, aged and bottled on a single estate in the Italian province of Modena. After the natural aging process of 100% Trebbiano grapes in small chestnut barrels, Lucini’s aged balsamic is blended with our single estate grown CharmaVi™ organic sea buckthorn berry juice, resulting in a magnificent and singular taste experience. CharmaVi™ organic sea buckthorn berry juice is truly the next big super-fruit, extremely rich in Vitamin C and A and possesses the highest antioxidant level of all known fruits. Dr Andrew Weil says CharmaVI™ is ” one the most important new foods to come to American, I use it everyday myself and HIGHLY recommend it”.  This remarkable handcrafted vinegar is completely natural and the perfect addition to any cook’s repertoire. (Available in a 250ml bottle, Pack Size: 6/8.5 oz, SRP $13.99-$15.99)

Gourmet Pasta Sauce in a Microwavable Pouch

Lucini Italia is set to shake up the pasta sauce aisle with an exciting new collection of mouth-watering gourmet sauces in a revolutionary new stand up pouch. Ready in the microwave in minutes, these delectable new sauces bring premium quality flavor to your fingertips at a price that truly satisfies. Our original pouch packaging contains the same delicious, authentic sauce recipes for which Lucini is known, but in a smaller 13.5 ounce size which is perfect for a single or smaller family household.  And with a  $3.99 price tag compared to Lucini’s traditional 25.5 ounce glass jars which retail for $8.99, these gourmet, quality products are now within everyone’s reach. Available in: Tuscan Marinara with Roasted Garlic, Rustic Tomato Basil and Spicy Tuscan Tomato.

Cinque e′ Cinque

Cinque e′ Cinque is a custom milled chickpea flour based mix that, when prepared using two simple ingredients, makes a savory chickpea frittata with its roots in pizzerias and street vendors throughout Livorno, Italy. Each 250g-shelf stable, single use pouch contains six, satisfying servings and an attractive, everyday price of $3.99 – $4.99. Once prepared, these mouth watering crisp cakes can be eaten alone, in a fresh ciabatta roll, or topped with an unlimited combination of ingredients to create your own signature dish, such as Lucini pasta sauces.

What’s more, Cinque e′ Cinque is naturally gluten free, dairy free, nut free, and vegan, making it ideal for those on a restricted diet. Cinque e′ Cinque is low glycemic, an excellent source of fiber and contains 9g of protein, and making it a perfectly balanced food to be enjoyed as a meat free meal alternative or delicious side dish. Available nationally online to consumers in May 2010, Cinque e′ Cinque will be available for purchase at Central Market, QFC and Shoprite just to name a few!

MEDIA CONTACT:

Meagan Parrado
Communications Manager
1441 Brickell Avenue, Suite 1410
Miami, FL 33131
305-858-7200 ext.  222
meagan@lucini.com

SOCIAL MEDIA:

Facebook: www.facebook.com/LuciniItalia

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