COMPANY INFORMATION:

Pharmavite LLC
8510 Balboa Blvd., Suite 300
Northridge, CA 91325
818-221-6200
www.soyjoy.com

PRODUCT DESCRIPTION:


Looking for a new naturally nourishing, minimally processed way to satisfy hunger without overindulgence? Then we’re excited to introduce you to the new SOYJOY.

SOYJOY has a new lighter, moister texture! Look for the new moister SOYJOY on store shelves nationwide toward the end of summer.  SOYJOY, which has no preservatives or chemical additives, no artificial colors or flavors, no trans fat and no hydrogenated oils, comes in several great flavors, including Strawberry and Blueberry. This summer, SOYJOY will also debut another new flavor, Banana!

SOYJOY will be providing a sneak “peel” of Banana SOYJOY at their Food Fete booth. SOYJOY’s newest flavors, Blueberry and Banana, have a taste and aroma that rival those of a freshly baked blueberry muffin or slice of banana bread. SOYJOY is simply baked with natural, minimally processed ingredients, like ground whole soybeans and real fruit. That way, when you grab a SOYJOY bar, you know you’re getting wholesome nutrients and great taste, naturally. Plus, SOYJOY’s combination of complete protein, complex carbohydrates, fiber and fat helps supply sustained energy with 140 calories or less, making it a great choice to jump-start your morning or keep you going in the afternoon.

MEDIA CONTACT:

Kelsey Hammonds
Porter Novelli
75 Varick St, 6th Floor
New York, NY 10013
212-601-8285
kelsey.hammonds@porternovelli.com

SOCIAL MEDIA:

Look for SOYJOY on Foodbuzz.com

ONLINE PRESS MATERIALS:

http://media.porternovelli.com/blueberrysoyjoy/

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