COMPANY INFORMATION:

Organic Valley
One Organic Way
La Farge, WI 54639
608-625-2600
www.organicvalley.coop

PRODUCT DESCRIPTION:

 

American Cheese Singles: organic, unprocessed real cheese–NOT processed “cheese food”!

Organic Valley, the nation’s largest cooperative of organic farmers and a leading organic brand, launches Organic Valley American Cheese Singles—unprocessed, 100 percent real organic cheese slices, as opposed to “processed cheese food,” perfect for grilled cheese sandwiches, lunches and snacks. Organic Valley is the only national brand to produce unprocessed, organic American Cheese Singles.

Whether classically grilled, paired with other sandwich fillings, or simply folded over for a bite on the go, American families love American Cheese. Processed American Cheese slices are by far America’s most purchased cheese category. According to a 2011 Wisconsin Milk Marketing Board Cheese Consumption Data, the “American Single Slice” is the number one selling cheese SKU in the U.S., with more than 300 million pounds of individually wrapped American Pasteurized Processed Cheese Food sold in 2010. Two-thirds of consumers eating sliced cheese are eating American cheese, and naturally, households with children are significantly more likely to buy individually wrapped cheese.

Organic Valley American Singles are mild, smooth-melting, delicious yellow cheese slices made from the same ingredients as all Organic Valley cheese: gluten-free and produced without antibiotics, synthetic hormones, toxic pesticides or GMOs from the dedicated farmer-owners of Organic Valley. Organic Valley American Singles are real cheese pre-sliced right off a block of mild, high-moisture organic Colby-style cheese, neatly divided with slips of earth-friendly parchment to prevent sticking, and ready to go in an eight-ounce package.

MEDIA CONTACTS:

Elizabeth Horton
Organic Valley
(207) 838-0084 cell
elizabethhorton@organicvalley.coop

Erin Gilligan
(207) 409-6977 cell
eringilligan2@gmail.com

SOCIAL MEDIA:

Twitter: www.twitter.com/OrganicValley
Facebook: www.facebook.com/OrganicValley

ONLINE PRESS MATERIALS:

http://www.organicvalley.coop/newsroom/press-releases/details/article/organic-valley-launches-unprocessed-real-organic-american-cheese-singles/

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