COMPANY INFORMATION:

Kettle Brand Chips
3125 Kettle Court SE
Salem, OR 97301
503-364-0399
www.kettlebrand.com

PRODUCT DESCRIPTION:

Kettle Brand Chips will be sampling its limited edition collection of four fan favorite flavors brought out of retirement in celebration of its 30th birthday this year.

The new flavors include:

•    Red Chili – Introduced in 1982, the first flavor produced after the original Unsalted and Lightly Salted mirrors the taste of sriracha sauce combined with a vinegar tang. Cayenne pepper is used for a searing red chili heat. Kettle Brand employee, Jimmy, campaigned for the return of Red Chili since it retired 23 years ago. While it may have launched ahead of its time, this chip is making an on trend comeback with the flavors and food of today.

•    Jalapeño Jack –The second-oldest retired flavor in the collection that debuted in 1989 not only has a visual resemblance to a slice of Pepper Jack cheese, but it has the same creamy, salty Jack cheese base mixed with the spice of red and green peppers, and a strong jalapeño flavor.

•    Salsa with Mesquite – Launched in 1999, vocal fans have long mourned the absence of this favorite, which combines the sweetness of salsa with the smokiness of mesquite barbeque. Tomatoes, bell peppers, onions and garlic blend with the bright flavor of lime to create an unmatched flavor combination that’s sweet, smoky and salty.

•    Cheddar Beer – After debuting as a fan pick during the brand’s first People’s Choice vote in 2005, this chip earned a cult following inspired by the classic Midwestern dish, cheddar beer soup. A combination of tangy sharp cheese with malty beer notes forms a perfect balance of smooth and salty flavors.

MEDIA CONTACTS:

Casey Colesworthy
Maxwell PR
3934 SW Corbett Ave.
Portland, OR 97239
Phone: 503-231-3086
casey@maxwellpr.com

SOCIAL MEDIA:

Twitter: www.twitter.com/KettleChips
Facebook: www.facebook.com/KettleBrandChips

ONLINE PRESS MATERIALS:

Advertisements