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COMPANY INFORMATION:

Snake River Farms
1555 Shoreline Drive, Suite 320
Boise, Idaho 83702
208-338-2500
www.snakeriverfarms.com

PRODUCTS:

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Snake River Farms Kobe Beef

– Highly marbled, incredibly tender
– Intense and succulent flavor
– Source verified, all-american Kobe beef
– Naturally produced without growth promoting hormones
– Lower in saturated fats (Wagyu beef study – Texas A&M University)

ANCIENT ORIGINS

During the second century A.D., a legendary breed of cattle – called Wagyu – were brought from their home on the Asian mainland to a new life in Japan. The breed was refined in the Kobe region of Japan over hundreds of generations and has become famous around the world for its intense flavor and supreme tenderness.

This ancient breed from Japan is the foundation for the elite quality of SNAKE RIVER FARMS American Kobe beef.

Japanese Wagyu are often crossed with dairy cattle in Japan. SNAKE RIVER FARMS crosses its premiere Japanese Wagyu cattle with premium American Black Angus to create exceptional American Kobe beef.

THE WAY NATURE INTENDED

To produce the worlds most exquisite beef, SNAKE RIVER FARMS has adopted many aspects of the heritage-steeped Japanese feeding method, including a slow-paced, all-natural production method. Our cattle are fed a natural diet of barley, golden wheat straw, alfalfa hay and Idaho potatoes.

We never cut corners by using any growth promoting hormones or animal by-products in our feed. Our cattle grow slowly and naturally, a process that can take up to four times as long as traditional U.S. feeding production.

SNAKE RIVER FARMScattle are raised in a comfortable environment along the high plain of the Snake River; eliminating the need for certain traditional Japanese techniques like massage and beer-feeding that were historically performed due to confinement.

HIGHER THAN PRIME

“Prime”, the highest U.S.D.A. grade for beef, cannot define the quality of SNAKE RIVER FARMS. To accurately grade our product, we use a combination of Japanese and U.S. grading systems. The Japanese rating system includes several marbling scores higher than U.S.D.A. Prime. Meeting Japan’s exclusive marbling requirements means that SNAKE RIVER FARMS american kobe beef far exceeds the quality of all other U.S. beef brands.

This level of distinction is possible because SNAKE RIVER FARMS uses only the finest stock and carefully manages every step of the production process from start to finish.

THE BUTTER KNIFE BEEF™

When you cut into a Prime steak, you expect it to be tender, but SNAKE RIVER FARMS American Kobe beef can be cut with a butter knife. And although Prime tastes wonderful, it may not grace your palate like a fine wine, with complex flavors, subtle sweetness and a lingering finish. This is the SNAKE RIVER FARMS American Kobe beef difference you can taste.

SNAKE RIVER FARMS AMERICAN KOBE BEEF:

• Exquisite steak cuts, including the tenderloin, striploin and ribeye
• Buttery boneless short ribs
• World-famous, gourmet hamburger patties and ground beef (as featured in the national press)
• Exceptionally juicy round roasts
• Well-marbled value cuts like flat irons, hanger steaks, top sirloin, and outside skirts
• Specialized, unique cuts like cheek meat, oxtail and tongue

MEDIA CONTACTS:

EXTERNAL

Alison Seibert
Lane PR
500 5th Ave. Suite 2720
New York, NY 10110
alison.seibert@lanepr.com
212.302.5924

INTERNAL

Annella Kelso
1555 Shoreline Drive, Suite 320
Boise, Idaho 83702
annella.kelso@agribeef.com
(208)338-2642

SOCIAL MEDIA:

http://www.twitter.com/snakeriverfarms
http://www.facebook.com/snakeriverfarms

 

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