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COMPANY INFORMATION:

Yasso Frozen Greek Yogurt
115 Broad Street, Floor 4
Boston, MA 02110
Phone: 774-218-3158
http://www.yasso.com/

PRODUCTS:

Yasso-SB  Yasso-SB

As life-long athletes, childhood friends Amanda Klane and Drew Harrington were always on the hunt for healthy snacks. In 2009, the duo, then 23, discovered Greek yogurt and quickly recognized it was reinventing the yogurt category. Inspired by the Greek yogurt phenomenon, and with a love for frozen treats but dislike of the fat, sugar, and calories that typically came along with them, Amanda and Drew began crafting a delicious and healthy recipe for the freezer aisle.

After two years of perfecting their recipe with degrees from Penn State’s ice cream camp and guidance from the University of Nebraska , Yasso® Frozen Greek Yogurt Bars, the first-ever line of frozen Greek yogurt bars, were born. Hitting store shelves in mid-2011, Yasso quickly became one of the fastest-growing brands in the freezer. Made with only natural ingredients, including real Greek yogurt, rBST-free milk and natural sweeteners, and packing an average of 6 grams of protein per bar, Yasso offered ice cream and fro-yo fans something different. 

The very first Yasso flavors included Blueberry, Strawberry and Raspberry bars. Soon after, came Coconut, Mango and Vanilla Bean. Ice cream lovers will all scream for the brand’s indulgent flavors launch in March 2014: Peanut Butter Cup, Mint Chocolate Chip, Chocolate Fudge, Dark Chocolate Raspberry, and Sea Salt Caramel. Tastier than ever before, the new flavors stay true to Yasso’s nutritional foundation, all falling in the range of only 80-130 calories. 

Yasso Frozen Greek Yogurt is available in over 14,000 stores coast to coast. For more information visit www.yasso.com.

MEDIA CONTACTS:

Hannah Plotkin
360 Public Relations
200 State Street
Boston, MA 02109
Phone: 857-300-6302
Email: hplotkin@360pr.com

SOCIAL MEDIA:

https://www.facebook.com/YassoFrozenYogurt
https://twitter.com/eatyasso
http://www.pinterest.com/teamyasso/
http://instagram.com/teamyasso

ONLINE PRESS MATERIALS:

http://www.prnewswire.com/news-releases/yasso-frozen-greek-yogurt-introduces-five-new-indulgent-flavors-243486331.html

http://www.prnewswire.com/news-releases/yasso-frozen-greek-yogurt-introduces-three-new-flavors-to-their-award-winning-product-line-188818411.html 

 

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