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COMPANY INFORMATION:

Yoplait Frozen Yogurt
http://www.yoplait.com

PRODUCTS:

6pk2.25ozYP_GreekGranola_Blueberry_975623  6pk2.25ozYP_GreekGranola_Strawberry_975609

It’s the little, unexpected things that make life sweeter. This spring, Yoplait is introducing Greek Frozen Yogurt Bars with Granola in both Strawberry and Blueberry flavors. Frozen yogurt bars that deliver a SO good combination of sweet indulgence, Yoplait Greek Frozen Yogurt Bars with Granola also offer the benefits you’ve come to love in Greek yogurt like protein, live and active cultures, natural flavors and calcium.

Yoplait Greek Frozen Yogurt Bars with Granola are the perfect mix of tart and sweet. It’s the perfect first bite of tangy fruit flavored Greek frozen yogurt surrounded by a sweet yogurt coating mixed with crunchy granola. 

“You won’t see anything else like this in the frozen aisle,” said Jill Feuerhelm, Yoplait Frozen Yogurt marketing manager. “Granola is incredibly popular in refrigerated yogurt. Adding it to frozen yogurt was a natural combination. These bars deliver all the benefits of Greek yogurt in a way that feels more like a treat.” 

Yoplait Greek Frozen Yogurt Bars with Granola are 2.25 fl. oz and have a suggested retail price of $4.93 for a box of six bars. 

Visit www.yoplait.com/frozenyogurt for more information.

About General Mills 

General Mills is one of the world’s leading food companies, operating in more than 100 countries around the world. Its brands include Cheerios, Fiber One, Häagen-Dazs, Nature Valley, Yoplait, Betty Crocker, Pillsbury, Green Giant, Old El Paso, Wanchai Ferry, Yoki, and more. Headquartered in Minneapolis, Minn., USA, General Mills had fiscal 2013 worldwide sales of US $17.8 billion

About Wells Enterprises, Inc. 

Wells Enterprises, Inc. is the largest privately held, family-owned ice cream and frozen treat manufacturer in the United States. The company was founded in 1913 and is headquartered in Le Mars, Iowa, the Ice Cream Capital of the World. Wells produces more than 1,100 ice cream and frozen novelty products, including its signature brand, Blue Bunny®, super premium brand, 2nd St. Creamery™ and the iconic Bomb Pop™. Wells also manufactures licensed frozen treat brands including Yoplait® frozen yogurt and Weight Watchers® frozen novelties. Visit WellsEnterprisesInc.com.

MEDIA CONTACTS:

Christi Davis
Crossroads
1740 Main St. Kansas City, MO 64108
(303) 746-0242
cdavis@crossroads.us

SOCIAL MEDIA:

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ONLINE PRESS MATERIALS:

http://www.yoplait.com/products/yoplait-frozen-yogurt

 

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